SEO Best Practices – Content Issues August 24, 2008Posted by simarprit in Blogging, Content, Internet, Search Engines, SEO, SES 2008, Spamming, Uncategorized, websites.
Tags: Content, Content Duplication, Search Engines, SEO, SEO Best Practices, SEO Tips, SES, SES 2008, Simarprit
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Content Duplication Issues and SEO Best Practices
Continuing on my series on SES 2008 San Jose, this White paper is again a hybrid of what was shared and what I have learnt over a decade on search engines.
If I give you 10 pages to read, you would scan through, start reading and if what you are reading is “new to you” may be you would read all ten of them at one go.
Now, if I give you 10 pages to read and when you scan through you find that “you’ve read it before” or “only one page is unique”, you may not even read my one unique page and trash all, worse, you would remember me as guy who tricked you by giving 10 pages to read when he had just information for one page. You would make a note “not so nice man to know.”
To me this is content duplication and so it is to search engines, so here we go.
- Search engines job is to satisfy the searcher, they want to grow and be seen as credible.
- Search engines have no favorites.
- They trust you unless you betray them, they work with a basic premise that what you are feeding them is your own and unique.
- So when you feed search engines anything they “Scan”, if you are “New” they may read whole of it.
- If you are not “New” they’ll trash you and “remember” you as “not a good site to know”.
So what are your choices, simple choice is to always provide “New content”, but this choice is expensive and restrictive to many, so what do these many do:
- Put same content on many pages on the same site as it is.
- Put same content on many pages of the same site with minor modifications, disguising it as new content.
- Put same content on many different sites under the same ownership.
- Put same content on many different sites with minor modifications but the sites are under the same ownership.
- Put same content on many different sites under many different ownerships, in many different servers, in many different data centers with or without minor modifications.
They all presume that they would be able to manipulate their way around, some do succeed, but issue is how hard are you working to do something which is wrong anyway. Search engines are becoming smarter by every passing day, they are scanning better, they are storing better and they are recalling better. The best case scenario is don’t duplicate your content and don’t manipulate content of others and put the same on your site, remember sooner or later you would be caught and become “Not a Good Site to Know”, and search engines would drop you out, as we all do.
This leaves us with the issue of what if someone does this to me. Yes, this is the issue!
So if you are original source of the content, your worry is – How does search engine know that I am the original? Search engines are working very hard to reach the original, in case they don;t make them aware.
Do what you will do with your assets: Protect them, be vigilant and act if someone breaches your copyrights. A related issue is when you syndicate your original content, I will cover this subsequently.
Some common inadvertent content duplication mistakes and issues:
- When spiders read your content four times: http://example.com, http://www.example.com, http://www.example.com/index.html or http://example.com/index.html. Most of the spiders know how to circumvent it, but it will help to put 301 re-directions in place and route everything to http://www.example.com
- When you change platform
- When you change URL structures, remove the old one and deploy 301 redirects
- When you create test folders, remove your test folders
- When you shift to a sub domain, clear the content permanently from your servers
- Disclaimers and privacy policies running across sites and copyright statements running across site. put non-crawlable JS functions or connect them centrally.
- Check your landing pages, if you have multiple landing pages make them unique
- Check your meta titles, and meta descriptions, they need to be unique
- Be careful on mirrored sites
- Content in multiple languages with common attributes or language strings is a no no
- Use exclude protocol in robots.txt where-ever you need to share the same content, within the same site or at different domains
- Check out and remove any hidden link.
- Use password protection where you need to carry duplicate content
- Permanent deletion of duplicate content is better than redirection
The above can form some of the best practices SEO’s can follow.
more to come…
Abhinav Bindra Wins Gold August 11, 2008Posted by simarprit in Blogging, India, News, News Reaction, Olympics, Punjabis, Sports.
Tags: Abhinav Bindra, Beijing Olympics, Bindra Wins, India, India Olympic, Indian Blog Writer, Olympic Gold Medals, Olympics, Shooting, Simarprit, Sports
Thank you Abhinav Bindra, you’ve broken the national record of India, of not winning an Olympic Gold in individualcategory since inception of Olympics. Abhinav Bindra wins gold is a news worth its weight in gold.
Twenty eight years is more than a generation, may be one and a half generation of going gold less in Olympics, somehow as a nation we have come to terms with the fact that “our focus is somewhere else”. Hockey use to be our only hope which got us all the Gold Medals we won at the Olympics till date. It is ironical that these are the first Olympic Games when India is not participating in Hockey as we failed to qualify for the same. So as a nation Abhinav Bindra has done us a big favor of making it less humiliating and making those of us who are still hooked on to Olympics 2008 see reason for the same.
If Abhinav Bindra can do it so can many others. Last Olympics it was Major Rajyavardhan Singh Rathore who won silver for us in Shooting in the Athens Olympics in 2004, so from Silver in shooting event to Gold medal we have moved ahead. With one Gold Medal in our kitty we are at-least sure that we would not be making the bottom of the medal tally for Beijing Olympics 2008. If we get one or two more medals we may make it to the Top 50 Sporting Nations. The second most populous nation in the world seeing it as an achievement to be in top 50 Sporting Nations of the world is a realistic statement on India’s Sporting focus. For us, as a nation, sports begin with cricket and end with cricket, and even in that we’ve not won a world cup for last 25 years.
More to come…
Is Google Down? August 9, 2008Posted by simarprit in Blogging, Internet, News, News Reaction, portals, Search Engines.
Tags: Google, Google down, Indian Blog Writer, News, News Reaction, News Update, Simarprit
I noticed at 4:40 Pacific that Google.com is not working. GMAIL was also not working but Google.co.in was working and so was Google.ie
It took me about 10 minutes to conclude that Google.com was indeed down, atleast for me.
If Google can go down like this - Oh my God!
There must be a vulnerability, there is so much of technology available. Am I the only person who is not able to use Google.com?
Google.com for me went down after 4:30 Pacific and came back before 5:20 Pacific. I am right now in India and accessing from there.
Maybe Google.com was not down and it was a DNS glitch?
Please inform, if you faced n problems?
Cuil – Review July 30, 2008Posted by simarprit in Blogging, Internet, News, News Reaction, portals, Review.
Tags: Cuil, cuil search engine, cuil-search, Google Cuil, News, Review, Search Engine, Simarprit
Google – Cuil Comparison
Is it really Cool?
Yes, the interface is. It is too good.
I will work towards a detailed comparison of Google and Cuil, let us see what comes out.
As a starter, Cuil is to Search Engines what iPhone was to mobile devices (at least the interface). It is awesome. The interface and HCI angle is a killer. It can disrupt the party for Google. It has that in it. That’s the good news. On HCI they get 10/10, compared to Google’s 2/10. But on search terms, I am afraid the novelty doesn’t pay, they are just continents away, or shall I say halfway around the world.
I just did about 2300 searches. Random. Global. On any thing and everything. I am getting more focused as I move on with more parameters.
- As per Cuil there are no “Indian Restaurants in San Jose” though we have “Japanese Restaurants in San Jose”, “Mexican Restaurants in San Jose” and “Chinese Restaurants in San Jose”. LoL
- Search for Map and see the error
- Search for Sap and see the error
|Anti Domain Squatting||8||2|
|Bridge Page Filters||8||2|
|Date and Time||7||1|
|Dead Link Checks||7||2|
|Dynamic Content Handling||8||6|
|Frame Based Content||8||4|
|H Tagging Relevancy||6||3|
|Long Tail Words||9||2|
|Look & Feel||1||10|
|Proper Noun Search||8||2|
|Read My Mind||9||0|
|Site Map Relevancy||8||3|
|Social Networking Content||8||2|
|Telephone Number Search||9||3|
|Within top results||7||8|
|ZIP Code Search||9||4|
- I am still working on this post, this post is continuously changing.
- New Parameters are being added every day
- Scores are also changing – I plan to do a major update
- This is a self initiated review
- I make no claims to be an authority on this subject or methodology adopted. However I admit to be a part of the vision/ engineering/ architecture/ design and development team of a Search Engine project which worked well as a beta product, but couldn’t find financial backing and died a natural death.
Ahmedabad Blasts Update July 27, 2008Posted by simarprit in Blogging, City, India, Is anyone listening, News, News Reaction.
Tags: Ahmedabad, Ahmedabad Blasts, Bomb Blasts, Gujarat, India, Indian Blog Writer, News Update, Simarprit
1 comment so far
I avoid writing twice on a news, but this one is disturbing me a lot. It is 3:30 AM in San Jose and the restless me is trying to get hold of the actual number of deaths in the Ahmedabad blasts, 40 to 50 is the range which most of the sites are now talking about.
What are the calculations, the masterminds amongst the terrorists would be doing, 3 per blast is good or bad for them. Numbers matter to all, and more over to those who are in the business of fear. I am sure they would have planned and hoped for 100 per blast, yes hoped. Reading across Guardian, CNN, NDTV, Headlines India, Times of India and BBC one just gets one feeling, media would move on, the Government would move on, the terror merchants and there terror network would move on, even the relatives of those who have died would move on, but these 40 -50 lesser mortals would never move again.
No one is talking about Bangalore blasts today, 48 hours is what it took for everyone to move on, a search on Google for both Bangalore Blasts Suspects and Ahmedabad Blasts Suspects, got an unexpected first result – http://www.google.com/search?hl=en&rlz=1T4GGIH_enIN234IN234&q=Ahmedabad+Blast+Suspects - Al Jazeera. Yes Al Jazeera network’s english website. No CNN, no BBC, no Times of India, no NDTV. Ruthlessness of the conspirators is demonstrated amply by the fact that they planted bombs near/ inside the hospitals – objective can be nothing but if you survived so far, die now.
Ahmedabad blasts have something more in them, they bring back unpleasent memories of series of communal violence incidents which have been happening in Ahmedabad and other areas of Gujarat for about a decade now. Gujarat has suffered, it was coming up very well and would have beome number one on per capita income in India in these last ten years. Every blast takes it back, demotivates some, cautions others, investment climate does suffer.
India as a nation needs to practice zero tolerance when it comes to such acts, we need political will and quick execution. I am sure our police would know the sympathizers if not the accused very well. Just lock them up and hang couple of them after every incident. On the other hand, work towards economic integration of both the communities, economic ties can sometime be thicker than religion.
Thank Usha for a more balanced update: http://blogs.mapsofindia.com/2008/07/27/ahmedabad-blasts-update/
India Under Attack July 26, 2008Posted by simarprit in City, India, Terrorist Attacks.
Tags: Ahmedabad, Ahmedabad Blast, Attack, Bangalore, Bomb Blasts, Government of India, India, Indian Blog Writer, Simarprit, Terror Act, Terrorist Attacks
What are we waiting for?
How can we allow this?
We are just becoming a testing ground for Terrorist attacks. Are we becoming complacent?
Are we reconciled that our territory and our land is open to abuse at will?
Are we sending the mesage that do whatever with us, we don’t have a spine?
Are we sending the message that “India Under Attack” so what?
or So what’s new?
How can we allow an attack after an attack and allow those responsible to get away?
The President of India condemns! The Prime Minister of India condemns! The head of UPA – Sonia condemns! The head of the opposition – Advani condemns! The Government of India condemns! But who acts? No one. Never ever.
Isn’t our police capable. Home Ministry says we had informed Gujarat Government. So what did the Home Ministry do after that, did someone call Mr. Modi to follow-up? Did PM offer additional support, NSG and RAF in advance, was CRPF summoned to handle the threat?
8 bomb blasts in Bangalore, 16 bomb blasts in Ahmedabad are we waiting for 32 in Bhopal? Ahmedabad becomes the third BJP ruled state capital to be under attack in recent past, so what stops say a Bhopal being the fourth one? News is, that New Delhi has been put on high alert, what is the meaning of high alert? Traffic congestion’s because of adhoc police bandobast (arrangements)?
What does an individual “non entity” like yours truly feel in these circumstances – hurt, insecure and agitated. Agitated on the government’s inapt handling, agitated on the “success of occupying the bandwidth of a nation” by a handful of terrorists.
It is high time that “India under attack” should mean now “India would retaliate”, or now “India would attack”.
I just came across another blog by my colleague Usha who runs http://www.mapsofindia.com- Usha’s blog is official blog of Maps of India, hence states a fact, to me who knows Usha – http://blogs.mapsofindia.com/2008/07/27/another-bomb-blast-series-in-india-%e2%80%93-it-is-now-gujarats-business-hub-ahmedabad/ the blog hides what Usha must have been going through while writing it. Usha would have been like me - hurt, insecure and agitated.
My another colleague Anu who runs http://www.headlinesindia.com has better luck of expressing herself, http://www.headlinesindia.com/main.jsp?news_code=79742 her bureaus news says tht the Minister has no comments to make after being told that some group called “Indian Mujhaideens” have claimed responsibility. Usha/ Anu/ Simar are just three of millions of individuals who would have lost there bandwidth to these terrorist attacks.
Honorable Prime Minister of India, please listen to our prayers and act. We’ve enough problems on hand, every Indian is troubled with this inflation and economic issues, our bandwidths are occupied, and peace, security and prosperity challenged. Sir, please act.
When does Rakhi fall in 2008? July 26, 2008Posted by simarprit in India, Internet, portals.
Tags: e-commerce, Indian Blog Writer, Indian Festivals, portals, Rakhi, Raksha Bandhan, Simarprit, Virtual Rakhi, When is Rakhi
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When is Rakhi?
Why am I asking this?
Am I not the one whose company announces every year the date of Rakhi on the Internet? Rakhi is on August 16, 2008 but we are not the one announcing it.
Not any longer. We handed over http://www.virtualrakhi.com which was the first Raksha Bandhan site, to its new owners. So when I asked this question to my cousin, the thought came back to me about my association with Raksha Bandhan through Virtual Rakhi. Why did we choose to call it Virtual Rakhi, why not something else, we had hundreds of names to choose from? We called it Virtual Rakhi to create a platform where Sisters and Brothers can unite on this day. We worked towards it way back in 1999, but it was a little early for the concept. We moved on and started retailing Rakhis and creating provisioning for Return Gifts. The concept worked and we did well. We created Virtual Rakhi as a brand with Mani becoming the “Jag Bhai” and literally delivering Rakhis to brothers for couple of sisters who discovered the festival little too late in the day.
It was hard-work, great fun and an emergence of e-commerce. Beautiful Rakhis, Lovely Messages, Great Packaging and all-round innovation. It was just awesome. Getting Rakhis directly from the manufacturers and selling them all over the world was very exciting.
I am sure the excitement continues but we are no longer part of the same.
Good luck VirtualRakhi.com good luck Raksha Bandhan E-commerce.
IRGWORLD.IN – Karishma Thapliyal E-mail Spam July 20, 2008Posted by simarprit in Internet, Spamming.
Tags: DLF, email, Simarprit, Spam, Spamming
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DLF India has been in news for more reasons than just business recently, agents impressed with the same have now got going with wholesale spamming.
Karishma Thapliyal is the new email spammer on the Internet. She sent over to me three mails in less than one hour. She promptly picked up the phone when I called in for clarification. She denied having any role to play and said her top management is responsible for it. Ms. Thapliyal promissed to get a call back done and ensure that the spam would stop. She just didn’t care to honour her promises.
I am not exactly someone who would be dear to an email spammer.
Hi, Okhla is the emerging epicentre of NCR. A must work place for any business wanting to operate across the NCR. NH24 goes straight into Connaught Place, a right turn from Ashram takes you noida dnd flyway and on the left as you pass Nehru place, you go straight on to NH8 via Vasant Vihar. On way from Kalka Ji , DLF Towers are 500 mtrs ahead of the Airtel offices at okhla 1, about 400 meters left after the turn marked by the Honda and Suzuki dealerships.. It is about 3 Kilometers from Kalka Ji Depot and 5 from Nehru Place. Okhla 1 will get metro, wide roads, proximity to the internal container depot. Okhla 1 is next to the tughlakabad greens the second lung of ncr and a proposed golf course just a kilometer away.
If you missed the opportunity at launch a few months back. While we sold quite a lot last week, We can still arrange few units that are still available with DLF as a result of consolidation and we can assist you in getting them at a at good price. Do call us or send your mobile number and I will be happy to help you
+ 91 9871911994
Mail : email@example.com
TF – 06, 3rd Floor,
JMD Regent Plaza,
Next to Global Business Park
MG – Road,Gurgaon – 122002
Post them up, that’s all I can do. It helps.
Airlines in the USA – My Rating July 12, 2008Posted by simarprit in Aviation, Review, USA.
Tags: AIrline, American, Indian Blog Writer, Review, Simarprit
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American Airlines, Delta, Continental, Jet Blue, Southwest, Northwest, US Airways and Alaskan are the airlines I had a chance to fly with over the last year and half of active travelling within US. My experience iwth Delta has prompted me to write this post. Of course I would mention the details later, but Delta is the worst airline to travel with, as per my experience. Here we go:
My reserach for this post led me to this news item http://www.forbes.com/2007/09/26/airlines-performance-faa-biz-logistics-cx_rm_tvr_0927worstairlines.html
Of course I can’t be as objective and elaborate as The Forbes researched document on The America’s Worst Airlines, so I would rather insert a disclaimer – Please see this post as a blog based on personal experience and nothing more.
|Simar’s Hall of Fame – Overall||Rank|
More to come…
Amber India at Santana Row – A Review July 9, 2008Posted by simarprit in Bay Area, Food, India, Review.
Tags: Amber India, California, Indian restaurant, North Indian Food, Review, San Jose, Santana Row, Simarprit, South Indian Food
1 comment so far
I have mentioned Amber India several times in my reviews about Indian restaurants in Bay Area, however i never got to doing a detailed review of Amber. Amber is a brand name for Indian food on one side and to many Indians it is not an Indian food restaurant at all. Yours truly being one of the many who never choose Amber for Indian food. With my (negative) bias put aside, I initiate my full review of Amber:
Date: July 6, 2008
Time: 7:00 PM to 9:00 PM
Address: 377 Santana Row, Ste 1140
City: San Jose, CA 95128, USA
Tel: # ( 408 ) 248 5400
Restaurant Name: Amber India (Everyone pronounces it as Amber (the color), but to an Indian it is Amber (pronounced as Um ber – meaning Sky). The roof decoration with a star lit night sky puts the intent of the owners clearly and literally.
Location & Address: On Santana Row, San Jose. My rating: 10/10. You just can’t beat it. Ample parking too.
Food/ Menu: Indian and/or Americanized Indian/ Multi cuisine. My rating 4/10 very confusing, unstructured and lacking character. If Pindi Channa and Karavali Shrimps are in the same menu something has to be horribly wrong. Pindi Channa is supposed to be a take off on White Garbanzo or Chick Peas which are native to RawalPindi region of Punjab (the part of Punjab in Pakistan). http://www.mapsofworld.com/pakistan/pakistan-political-map.html In the state of Punjab/ Pakistan. Rawalpindi is popularly known as Pindi. My mother was born and brought up in Pindi, I know my Pindi Channa – Pindi choley – or Chitey Choley as it is called in pindieven today. So if you go to Rawalpindi ask for Chitey Choley and not Pindi Channa. Karavali Shrimps are a take off on the Canara region of the state of Karnataka in southern India. Canara region comprises of the three coastal districts of Karnataka (Between Goa and Kerala on the western coastline of India). http://www.mapsofindia.com/maps/karnataka/karnataka.htm food from Uttar Kannad, Shimoga and Dakshin Kannad is commonly referred to as Coastal Kanada food or Coasatal Karantaka food, or Karavali or Canara food or Mangalorian cuisine. Karavali style of cuisine has influence of both Goan and Kerala style of cooking and has liberal coconut flavor to everything. I very strongly feel that putting these two distinct signature items from their respective regions on a single menu in the city of San Jose in California, is more of opportunism than culinary challenge.
Pindi Channas were not Pindi Channas because the Garbanzo beans are little different than Indian Chick Peas and they were not soaked overnight in milk and water or even only water, or kept under moist muslin cloth for two days. Pindi Channas need to be slightly white in color as a dish not jet black what we got on our table.
Karavali Shrimps were not Karavali Shrimps. Amber India’s website claims Karavli Shrimps to be “Our signature recipe of stir-fried shrimps flavored with curry leaves and black pepper”, curry leaves fine, black pepper fine but what is paste made of onions, tomatoes, and practically every Indian masala doing out there. That’s not what the description reads. At least I couldn’t find the coastal kanadatouch in the paste or in the shrimps, it was spicy with little more than usual salt. I remember the flavor of paste but not that of the shrimps. Curry leaves and black pepper should have highlighted the flavor of very fine quality of shrimps which were used, but it just didn’t. On our table was an (by heritage) Irish/American, a Malayali, a Bengali and a Punjabi. The Irish/ American couldn’t finish even the one piece he had taken, the Bengali and the Malayali choose not to take second helping, the Punjabi on the table of course had the second helping (after scrubbing the paste).
Ambiance: Excellent. The best for any Indian restaurant in the bay area. My rating 10/10.
Format: A la carte, full service. my rating 10/10
Drinks:Mango Lassi, Lemonade, Heineken – No issues. My rating 8/10.
Appetizers: Karavali Shrimps – Explained in food 3/10, if your guest just leaves it after eating one morsel, it just can’t be more than that. My 2 cents, if you are by heritage Indian go infor it, otherwise best avoided. Goan Steamed Mussels: They were in Goan gravy, they were steamed and they were fine mussels. My rating 9/10. I just loved them. Tandoori Appetizer Platter: Shrimps were good, Chciken (I am told was) excellent, Lamb (I am told was) horrible. My rating 6/10
Main Course: Mint Salmon Tikka: From no angle an Indian dish, except for the tikka word in its name. OK taste 4/10.
Hyderabadi Chicken Biryani – was good, but I am told Tandoori Oven in downtown San Jose makes it better 7/10.
Bombay Fish Masala – Sea Bass in tomato & onion thick Garvy, very tasty and well cooked, my rating if you don’t look at authenticity as an Indian cuisine 10/10.
Pindi Channa – I didn’t like it at all. Was left on the table too. Rajjot on Wolfe Road is my best choice. My rating 1/10.
Breads: Lacha parantha, Garlic naan. My rating 6/10.
Dessert: Gulab Jamuns were very nice. As they were not stuffed, I would say my rating is 9/10.
Interior: Nice and functional – My rating 8/10.
Tables: Comfortable 8/10
Cooling: About 75 (F) could be lower. 8/10
Rates: At about 15% to 20% lower this place would have been a good value for money. My rating 6/10.
Why go:Ambiance; Location; Americanized Indian Food, Something for everyone
Why Think Twice: If you want to eat what you love and you know how it should be made and how it should taste. Names and preparations can be misleading and authentic Indian food lovers may just avoid.